Shoppers in Dubai can access discounts of up to 90 per cent at more than 100 brands as the Great Dubai Summer Sale begins on July 2, ahead of the start of the 29th edition of Dubai Summer Surprises (DSS).
Dubai Summer Surprises
Organised by Dubai Festivals and Retail Establishment (DFRE) in partnership with Majid Al Futtaim Malls, the 12 Hour Sale will run from 10am to 10pm on Thursday at Mall of the Emirates, City Centre Mirdif, City Centre Deira and other participating locations.
The one-day promotion will include offers across more than 100 participating brands.
Raffle opportunity
Shoppers who spend Dhs300 or more at participating outlets in Mall of the Emirates, City Centre Mirdif and City Centre Deira on July 2 can enter a raffle draw for a chance to become a SHARE Millionaire.
Customers must register their purchases through the approved SHARE process and meet the campaign’s terms and conditions to qualify.
DSS partners
Dubai Summer Surprises 2026 is supported by Commercial Bank of Dubai as the key sponsor. Strategic partners include Al Futtaim Malls, Al Zarooni Group, AW Rostamani Group, DHAM, Emirates Airline, ENOC, e&, Majid Al Futtaim and talabat.
tanvir@dubainewsweek.com