Sobha Realty has unveiled The Mirage, the latest residential tower in its Sobha Central development on Sheikh Zayed Road.
The new project comes after strong sales in the initial towers, reflecting continued demand for premium apartments in Dubai’s prime urban areas.
The Mirage features 677 apartments designed with contemporary finishes and functional layouts. The tower is integrated into Sobha Central’s masterplan, which spans 1 million sq. ft. and includes 250,000 sq. ft. of landscaped green spaces, 175,000 sq. ft. of office areas, and 160,000 sq. ft. of retail, dining, and entertainment options.
Two dedicated lanes provide direct access to Sheikh Zayed Road, and the tower occupies a corner location, offering some of the most privileged views within the development.
Lifestyle and amenities
Sobha Central combines residential, commercial, and leisure spaces, supporting Sobha Realty’s “The Art of Detail” approach. The community is designed to offer a mix of modern amenities, entertainment venues, and retail experiences, creating a self-contained lifestyle destination.
The development continues to attract international buyers, with 26% from India, 15% from Europe, 8% from the US, 6% from Turkey, and 4% from Iran, among other nationalities. Its strategic location along Sheikh Zayed Road offers easy access to Dubai Marina, Jumeirah Beach Residence, and other key commercial corridors, supporting long-term investment potential.
Sobha Central remains positioned as a landmark destination in Dubai, combining luxury living with convenient connectivity and premium lifestyle offerings.
tanvir@dubainewsweek.com