The Middle East’s biggest annual fitness and wellness exhibition, which includes Dubai Muscle Show, Dubai Active, and Dubai Active Industry, has unveiled its latest additions to the talent line-up and planned activities.
Taking place at Dubai World Trade Centre from Friday 24 to Sunday 26 November 2023, in collaboration with Dubai Sports Council, this year’s expo promises to be the most extensive ever with an anticipated record attendance of 35,000 visitors who will join 600 inspirational athletes and health and fitness influencers from around the globe for this three-day event.
Over the three action-packed days, visitors can participate in a back-to-back schedule of exciting group fitness classes with superstar fitness trainers Kayla Itsines, Krissy Cela, and Kelsey Wells at Dubai Active as well as meet and greets and an unmissable evening performance by James Smith, two-time bestselling author, motivational speaker, and the world’s fastest-growing online personal trainer, and Chris Williamson.
Dubai Muscle Show
In addition to hosting the reigning champion and five-times winner of Mr. Olympia, Chris Bumstead, and legendary bodybuilders such as two-time Mr. Olympia Big Ramy and Dexter Jackson, this year’s Dubai Muscle Show, the leading international fitness and bodybuilding show in the Middle East, will welcome three renowned figures in the fitness and bodybuilding world.
These include 8x Mr Olympia, Ronnie Coleman, and 7x Mr. Olympia and American IFBB Pro, Phil Heath who will both attend as Gold sponsor Panatta Ambassadors for meets-and-greets and exclusive photo opportunities with their fans. Joining them is one of the modern era’s greatest bodybuilders, the 3x Mr. Olympia Runner-up, American IFBB Pro, and Stranger Things actor, Kai Greene. Known for his charisma and entertaining personality, Kai will be joining Core Champs and JNK Nutrition at this year’s Dubai Muscle Show.
Dubai Active Industry
Alongside, Dubai Active industry, the Middle East’s only international fitness, wellness and sports tradeshow, will feature a world-class line-up of renowned fitness experts, motivational speakers, and business thought leaders at the CEO Forum.
This year, the CEO Forum is the newest edition to Dubai Active Industry’s Middle East Fitness Business Summit and will welcome speakers from across the globe including Noel Mack, Chief Brand Officer at Gymshark, Krissy Cela, Forbes 30 under 30 CEO, Founder of OnerActive and Evolve You and Jack Thomas, Founder and CEO of The Fit Guide, who will launch the official rating guide for gyms, as well as numerous names from gym operators, brands and distributors.
One of the captivating talks set to take place at the CEO Forum is by Dr. Dimitri Koutsoubakis, Founder and CEO of Wellfit, UAE.
His session, “The Art of Instinctive Listening” explores the skillful practice of tuning into one’s natural intuition and perceptive abilities to better understand and connect with people and the environment. Dr. Dimitri will demonstrate unique leadership skills in decision-making, talent selection, and business strategy.
Dubai Active Industry serves as a facilitator for business development, networking, education and training opportunities across the fitness and wellness ecosystem, offering attendees exclusive access to insider knowledge through networking functions, summits and talks. These include the newest edition of the Middle East Fitness Business Summit, the CEO Forum, Future Wellness Summit and Exercise Professionals Summit.
tanvir@dubainewsweek.com
