GameExpo 2026 will open to the public on Friday at Dubai World Trade Centre, bringing three days of gaming, esports and entertainment activities to the city.
The event, organised by the Dubai Festivals and Retail Establishment (DFRE), part of the Dubai Department of Economy and Tourism (DET), will run until Sunday across Exhibition Halls 5, 6, 7 and 8.
Gaming zones
Visitors will have access to more than 10 gaming zones, including the new Neo Tokyo District. Other attractions include the Amazon Battle Arena, which will host competitive gaming activities, and the Jetour Velocity Garage, featuring racing simulation experiences.
The event will also offer live esports competitions, creator-led experiences and family-friendly entertainment throughout the venue.
Ticket details
Tickets are priced at Dhs29. Organisers said ticket holders will also be entered into a draw to win a Jetour T2 Luxury Plus vehicle, courtesy of Elite Group Holding.
Visitors can also access up to six hours of free parking at DWTC’s Mustaqbal Parking and Exhibition Street Parking.
Festival support
GameExpo forms part of the Dubai Esports & Games Festival (DEF) 2026, presented by du.
The festival is supported by several partners, including Amazon, Dubai Culture, Jetour UAE, part of Elite Group Holding, and talabat.
tanvir@dubainewsweek.com