ZainTECH, Zain Group’s integrated digital solutions arm, has unified STS Arabia, BIOS Middle East and Adfolks under the ZainTECH brand and introduced its updated brand promise, “What’s next is now.”
The move follows a period of regional expansion, including the launch of operations in Egypt and investments in its offices across the UAE, Saudi Arabia, Kuwait, Jordan, Iraq and Bahrain.
ZainTECH operates in eight countries and serves more than 1,600 enterprise and government customers. Its services span cloud, cybersecurity, data and AI, digital solutions, modern infrastructure, drones and robotics, under its Digital. Intelligent. Resilient. framework.
Andrew Hanna, CEO of ZainTECH, said: “For years, organizations have talked about preparing for what comes next. Today, the technologies shaping that future are already transforming the way businesses operate. The evolution of ZainTECH brings together the capabilities, expertise and regional presence needed to help our customers act on those opportunities. Digital. Intelligent. Resilient. reflects the strategy we have been building and the outcomes we are focused on delivering for our customers. ‘What’s next is now’ reflects our commitment to helping organizations move forward with confidence, turning technology into meaningful business outcomes.”
Hanna added: “Our expansion into Egypt is an important part of our growth journey, reflecting our confidence in the significant opportunities we see in the market across the enterprise and government sectors.”
The unified framework brings together services that support digital modernization, data-driven decision-making, cybersecurity and business continuity.
