Union Coop, the largest consumer cooperative in the UAE, has announced the official relaunch of its flagship loyalty program, Tamayaz, now enhanced with a host of new digital features and rewards all accessible through the existing Union Coop App.
Originally launched in 2012, Tamayaz has been a cornerstone of Union Coop’s customer engagement strategy, offering shoppers valuable rewards and discounts.
Tamayaz revamped version
The newly revamped version takes the loyalty experience to a new level by offering a personalized, interactive, and app-powered journey for members.
“Tamayaz has always been about rewarding loyalty. With this relaunch, we’re blending tradition with technology to give our customers a truly modern, rewarding experience,” said Mohamed Al Hashemi, CEO of Union Coop.
“We’re proud to deliver an upgraded program that reflects our ongoing commitment to innovation and customer satisfaction.”
Key features of the new Tamayaz loyalty experience include:
- Personalized offers tailored to shopping habits and preferences
- Exclusive discounts available only through the Union Coop App
- Interactive games and prize draws, bringing a new level of engagement
- Real-time reward tracking and digital access to member benefits
Union Coop App
Union Coop encourages all Tamayaz members to download or update the Union Coop App to access the full range of benefits.
This relaunch marks a strategic step in Union Coop’s digital transformation journey, reinforcing its commitment in retail innovation across the UAE.
tanvir@dubainewsweek.com
