Dubai Land Department (DLD) recently recognised ten real estate brokerage firms for their efforts in employing Emirati nationals as part of the “Dubai Real Estate Broker Programme.”
The ceremony, held at DLD headquarters, included key figures from the real estate sector and government.
Emiratisation targets exceeded
The honoured firms — including Harbour Real Estate Broker, On Plan Real Estate, Dirham for Real Estate Brokerage, and others — exceeded the programme’s Emiratisation targets by hiring over twenty Emirati men and women each. This achievement grants these companies additional points that improve their classification with DLD.
Mohammed Ali Al Badwawi, Acting CEO of the Real Estate Regulatory Agency (RERA), said: “What we are witnessing today is a true example of a conscious partnership between the public and private sectors. As a result, each honoured company under the ‘Dubai Real Estate Broker Programme’ has successfully employed more than twenty Emirati men and women.
“The programme has exceeded its targets in a short period, thanks to the pivotal role of these companies, which have demonstrated that investing in Emirati talent is a strategic choice that reflects institutional maturity and long-term vision. We reaffirm our commitment to expanding this programme and enhancing its impact in building a more balanced and sustainable real estate market.”
Strategic workforce development
The programme aims to open career opportunities for Emiratis in the real estate brokerage sector, supporting training, qualification, and professional development. It aligns with Dubai’s broader goals under the Dubai Real Estate Strategy 2033 and the Dubai Social Agenda 33, focusing on sustainable market growth and human capital development.
Invitation to real estate firms
Dubai Land Department encourages all real estate companies in the emirate to join the initiative, highlighting the benefits of fostering an inclusive work environment and supporting Emirati participation. The programme also helps firms strengthen their market position while contributing to Dubai’s vision of being a leading global city for work and living.
