Off-plan apartment sales surge in JVC and Business Bay

by Staff Reporter
dubai off plan property

Dubai’s off-plan real estate market saw notable growth in Q2 2025, with key areas like Jumeirah Village Circle (JVC), Business Bay, and Dubai Residence Complex leading apartment sales, according to Betterhomes’ latest Residential Real Estate Market Report.

Apartment market gains

Off-plan apartment transactions increased by 43% quarter-on-quarter, accounting for 80% of all residential sales. The total market value reached Dhs 60.15 billion, marking a 37% rise compared to the same period last year. Much of this growth came from strong investor interest and new project launches with flexible payment plans.

JVC led all off-plan apartment communities with 12.2% of total transactions, followed by Business Bay (6.4%), and Dubai Residence Complex, Motor City, and Production City, each contributing around 5%.

“The off-plan market continues to be one of Dubai’s biggest growth stories. Buyers are showing greater discernment, focusing on quality, developer reputation, and long-term rental yield potential. We’re seeing high absorption of newly launched projects, especially in well-connected, master-planned communities,” said Christopher Cina, Director of Sales at Betterhomes.

The average price for off-plan apartments rose to Dhs 2,023 per square foot, up 12.5% from early 2023. Two-bedroom apartments recorded the highest transaction value at 33%, followed by one-bedroom units at 30%.

Townhouses lead villa sales

In the off-plan villa segment, townhouses made up 75% of sales, with high demand for three- and four-bedroom units. The Valley accounted for nearly 30% of all villa and townhouse sales, followed by EMAAR South (15.5%) and Athlon by Aldar (8%).

Total off-plan villa and townhouse transactions were valued at Dhs 8.06 billion. Average prices stood at Dhs 1,368 per square foot for townhouses and Dhs 1,947 for villas.

tanvir@dubainewsweek.com

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